E-Commerce Agency Mexico: Adobe Commerce, Magento, Akamai
We all want to have a successful online store, but there are decisive factors that we often forget to consider.
A vital factor for an online store to be successful is to make it clear why our customers will buy our products or services in our online store instead of going with the competition.
In the same way, prepare everything you need to start in an organized manner and with prior planning.
Being clear about all our value propositions and taking them to our online store will increase our chances of success.
What will make your online store unique?
The world is full of shops that look alike.
Either because they (a) copy each other's designs, (b) use the same pre-built templates, or (c) sell the same thing.
- What value and attractiveness will you generate for your buyers? if you are a clone of others?
- how will you be different if you are a collection of functionalities from other stores online (perhaps choosing what comes out of a "benchmark")?
Any store that sells more than the competition leaves an emotional mark on its buyers What will be the footprint that your store will leave?
And we're not talking about outstanding graphic design.
Who will be your ideal buyer types?
Not all prospects are necessarily our ideal customers.
Know who are, defines the most suitable type of online store for your business.
Your online store must keep selling to your ideal buyers, otherwise you will lose your best customers.
e-Commerce is not just technology, it is understanding the needs of your customers.
What are the best products for your ideal buyers?
If you are already selling your products online or physically, make sure you are giving the best sellers the right promotion in your virtual store.
Many times we promote products that are underperforming in sales or have a low profit margin, leaving successful products aside.
Keep the sale of your successful products in the first place and it seeks to promote those secondary products without stealing the position from the best ones.
Many times we lose visibility of the most successful products.
It is always a good time to review our sales metrics.
Start with the construction of your online store, once you have solved all the above
Successful online stores are clear about their value propositions.
These include incorporating features that make it easier for your types of visitors to buy, as well as promoting and categorizing the best products for them.
an architectural design Thinking of your ideal clients will always exceed in sales to any predefined template – and it will generate value for your buyers.
Being successful in sales implies proper planning based on solid knowledge of customers and the products offered.
It is very easy to get carried away by promises that rest solely on technology, SEO, SEM, e-Marketing or pre-built products based on templates.
A prior analysis and market validation work is necessary to create a unique online store.
It is not about creating any store, but about designing the one (architectural design) that sells the most.
Choose the right e-Commerce agency to create that ideal store
As in other professions, in e-Commerce there are agencies that offer miracle solutions or who lie about their previous experience.
Is important to investigate what projects they have created, ask them for references and request to talk with their clients.
It is also vital that these companies demonstrate that their main activity is e-Commerce and not a sideline.
The agency of your choice should be certified in the use of the e-Commerce technological platform that you propose, with verifiable projects.
Another aspect that you should consider is whether your store will be made by your staff or by other companies under the outsourcingHiring third parties to do a job.
Visit their facilitiesTalk to your staff, make sure what they show you is real.
This medium lends itself to fraud, failed projects and boasting about something in which you have not participated.
You must make sure that the money you invest is not a loss before starting.
Selecting the right e-Commerce agency is vital to avoid fraud, future disappointment, or redesigning a store because it doesn't sell.
Not all that glitters is gold, research well who you choose
In Never8 we can help you with your Electronic Commerce and Digital Business projects.
Have almost a decade of experience and certifications that help us move forward with you to help you meet your goals in electronic business.